Streaming Media / Webcasting has taken internet by the stride. It is sending audio and video (media files) over the internet from one computer to another, so that the media plays as it is being delivered...... More

Technology for Webcasting

Source: The source may be telephone signal, video tapes, video camera, satellite feed, a computer presentation or any other audio video signals. The "media source" is delivered to a computer known as encoder.

Encoder: The encoder is a powerful computer which uses special software that converts and compresses the incoming audio and video signals to one's that can be sent over the internet. Once encoded the signal is then sent to the media server.

Server: The "media server" is a server class computer that can be located as near or as for necessary from the encoder. The "media server" has connection to the internet or an intranet. The "media server" features software designed to redistribute the incoming signal to multiple viewers.

Viewer: Viewers can then connect to the "media server" from anywhere as long as they have an internet connection. Viewers must be using a software "players" created by the same manufacturer as the encoding and server software.


Why Webcasting ?

SAVE TIME: Even the best presenter's can't be everywhere at once, and your audience can't always be in the same place at once. Webcasting lets you deliver your messages immediately, across zip codes, area codes, and other constraints, so all interested parties in all location can participate at the same time.

SAVE MONEY: No airplane tickets, no hotel bills, no rented facilities and there are more ways you will pay less because webcasting is also highly efficient way to distribute upto- the minute information and other corporate communications.

SAVE DAY: Webcasting lets you archive your live performance and make them available to anyone, anywhere, after the fact.This handy features means your investment keeps paying off over long term.

EXTEND COMMUNICATION REACH: Communicate to everyone across time and geographic boundaries. Archiving enables everyone in your ogranisation to watch or listen even when out of office.

COMMUNICATE IN ONE VOICE: Ensure everyone hears the same message from the same source. Eliminate confusion and rumors.

The potential cost benefits associated with streaming media are enormous. Properly implemented streaming media can translate into gains productivity and elimination of expenses that can create a rapid return on investment for corporations.

In addition it is changing the way people see the world today, streaming media is providing new and easier ways of communicating between continents, cultures, business, people everywhere on the earth.

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